MySales modules

AI PricingCapabilities

AI pricing that combines elasticity, competitor monitoring, policy automation, and approval workflows so retailers can move faster without eroding margin.

94%
Forecast Accuracy

Established product accuracy at Drogas

15-20%
Revenue Growth

Turnover increase at Chudo Market after deployment

40%
Waste Reduction

Fresh write-off reduction at Blyzenko

AI Platform

One AI platform connects forecasting, replenishment, pricing, and promos - signals flow automatically between modules, so orders, prices, and campaigns stay in sync.

Pricing proof at a glance

Price execution aligned to demand and inventory.

+3-7%
Margin Lift
Category-level improvement
-20%
Markdown Loss
Better timing and depth
<24h
Price Update Cycle
Fast operational rollout
Price recommendations adapt to stock, demand, and promo context.
Exception workflows keep planners in control on sensitive SKUs.
Audit-ready history supports commercial governance.

Book a pricing demo

We will show recommendation logic, constraints, and approval controls.

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Module dashboard preview
Module overview

Why retailers need AI pricing

Manual price reviews are too slow for competitive retail.

Market prices change constantly, promo mechanics distort benchmarks, and single-SKU decisions can damage category margin when cross elasticity is ignored.

  • Competitor prices and promos change faster than manual teams can track.
  • Margin and volume goals often conflict without scenario modelling.
  • Price changes on one item can shift demand across a whole group.
  • Static pricing policies drift out of date when the market moves.
Insight

What the pricing package includes

The pricing package combines optimization, monitoring, analytics, and policy execution in one workflow.

  • Price optimization by sales or margin
  • Competitor price monitoring for regular and promo prices
  • Web catalogue monitoring
  • EAN-based monitoring
  • Price dynamics, price index, and distribution reporting
  • Policy automation and approval workflows
Insight

Price optimization and elasticity

Calculate recommended prices for selected SKUs using price elasticity, cross elasticity, competitor prices, and the target objective by sales or margin.

Teams can review expected impact on volume, sales value, and margin before approving a change.

The module also helps show when a price move on one SKU improves that item but weakens the total result of the group.

  • Calculate theoretical optimal prices for selected positions
  • Compare current price, competitor price, recommended price, and new price
  • See forecasted impact on volume, value, and margin
  • Review how one price change affects demand for related products
  • Approve prices for selected SKUs, chains, or stores
Insight

Competitor monitoring across SKU, catalogue, and EAN

MySales monitors regular and promotional prices from competitors across several inputs.

Teams can track priority SKUs directly, scrape selected competitor catalogues, or monitor products by EAN when matching needs to be more precise.

This gives pricing teams a broader market view than simple SKU lists alone and reduces manual work in collecting and validating competitor signals.

  • SKU-level competitor monitoring
  • Web catalogue monitoring for prices and promos
  • EAN-based monitoring for more precise product matching
  • Filters by group, supplier, region, and monitoring status
  • File workflows and exports for operational use
Insight

Price policy and approvals

Pricing policy lets teams define how prices should behave relative to competitors and then check recommendations before activation.

Instead of recalculating everything manually, teams can automate rule execution and keep approval control where needed.

  • Define policies relative to selected competitors
  • Run calculations when market prices change
  • Review reliability and expected impact before approval
  • Approve or reject recommendations before execution
  • Maintain templates for repeatable pricing logic
Insight

Price dynamics, index, and distribution

The pricing package also gives teams a reporting layer for understanding price position over time.

This includes price history, price index views, and distribution views that show how your prices sit against the market across products, groups, competitors, and time periods.

  • Analyze price dynamics over time
  • Track price index movements against competitors
  • Review price distribution by segment or product group
  • Download reports for category and pricing reviews
Business impact

Business impact

Pricing helps teams react faster to the market without multiplying manual work and exceptions.

  • Faster reaction to competitor moves
  • Better margin protection with volume awareness
  • Clearer understanding of price position by category
  • Less manual work in monitoring and approvals
  • Fewer pricing errors caused by isolated decisions
Operating model

Workflow

The typical workflow combines market monitoring, model recommendations, and controlled execution.

Monitor competitor prices and promos across priority SKUs, catalogues, or EANs.

Filter items by group, supplier, region, or pricing objective.

Calculate recommended prices using elasticity, cross elasticity, and market context.

Review expected impact on volume, sales value, and margin. Approve changes or apply pricing policies for continuous maintenance.

Implementation & data

Data and implementation

The module works best when connected to transaction history, current prices, purchase cost, promo history, product hierarchy, and competitor price feeds.

Monitoring can be configured at SKU, catalogue, or EAN level, and outputs can feed operational price execution workflows.

  • POS sales and margin history
  • Current retail and purchase prices
  • Product hierarchy and group structure
  • Competitor price and promo data
  • Store, region, and supplier filters
  • Price history and approval workflows
Insight

Recommended modules

Pricing is strongest when connected to the rest of the MySales decision stack.

Module
How it helps
Forecasting
Improves demand response estimation and elasticity calibration.
Promo
Separates price effect from promotional uplift and communication impact.
Assortment Planning
Aligns price strategy with assortment depth, duplication, and substitution logic.